Originally published in 2001 as Chapter 3 in C. Kilmartin: Sexual Assault in Context: Teaching College Men About Gender. Republished with the same title by Lawrence Earlbaum Associates in 2005 (ISBN 0-8058-5542-4). Discusses characteristics of effective programs, provides a rationale for terminology (risk reduction/deterrence vs. prevention), and reviews critical elements of sexual assault prevention and risk reduction programs for men and/or women.